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Digital Channels Marketing Manager

Are you keen to make a difference in a dynamic organisation? Do you have a passion for putting the customer at the centre of everything you do? 

We’re a fast-paced, dynamic Group at the cutting edge of building safe and recurring value for all of our stakeholders. Our core areas include: bespoke pension solutions, wrap platform, independent financial advisory, investment consultancy, research and due diligence, and more. We currently have £15bn Assets Under Management and are still growing.

This role is within Embark Corporate Services Limited, part of the Embark Group.


What you’ll do

As Digital Channels Marketing Manager you will be responsible for the creation, management and development of a mixture of digital and social media marketing channels for the Embark Group and its market brands. Your role will include creating, improving and maintaining content across web, digital and social channels as well as the design, development and implementation of digital campaigns to achieve our business goals. Your duties will also include monitoring web traffic and metrics to identify best practices.

The successful candidate will be an experienced web and digital channels manager and a creative and digitally adept marketer, with strong attention to detail. You will work as part of a small but highly visible team and you will focus on leading and delivering all digital marketing initiatives aligned with our growth priorities.

As an experienced marketer, you will be creative and innovative, and able to communicate key messages to a diverse audience. A thorough knowledge of website management and current best practice is essential, along with a keen interest in social media and emerging trends. You will understand the commercial outcomes sought and translate this into marketing activity.

Excellent project management skills are a must, as is a proven track record in content management and development and multi-channel marketing. Experience of customer journey mapping would be an advantage. The role requires you to have excellent influencing and communication skills to be credible and make an impact on senior stakeholders, as well as the ability to demonstrate a thorough understanding of the Group’s strategic business drivers.

You will also be required to create and/or curate content in the form of video, blogs and thought leadership pieces, and will be responsible for pushing this out on our social media channels and internal comms platform.

You will be enabled, and expected, to independently seek opportunities to develop and enhance the Embark Group brand and will have a passion to learn and develop. 

Our goal is to be the leading digital retirement solutions provider in the UK, front of mind for target clients and strategic partners. We plan to set the standard and drive the agenda for our profession – so you can be sure of a challenging and exciting career.

Key Accountabilities

  • Day to day management of the website and all digital channels for the Embark Group and its market brands
  • Managing, creating, curating and publishing content (video and written) across all digital and social channels, ensuring it is relevant, timely and accurate, aligned to the Group strategy and our growth priorities
  • Managing website design changes and updates and publishing content for specific campaigns and new product initiatives
  • Creating and implementing digital marketing initiatives and campaigns, analysing metrics and using the insight to refine our messaging and approach
  • Initiating ideas and strategies to maximise engagement with our target audiences via digital channels
  • Managing several projects concurrently, ensuring deadlines are met and budgets managed
  • Overseeing and managing the creative development process, utilising the services of external agencies
  • Syndicating and reporting PR coverage to the Board via a regular eNewsletter.

Who you are and the experience we’re looking for

  • Strong attention to detail and an eye for design
  • Extensive experience using Wordpress or other CMS systems as well as Analytical tools, HTML experience also as plus
  • Experience working with external agencies on website design and development
  • Significant experience using current digital marketing tools and techniques, especially social media, including monitoring and reporting (gained in-house or agency side)
  • Excellent oral and written communication skills and the ability to communicate effectively across all levels of the organisation
  • Ability to manage multiple projects and competing demands concurrently, with a sense of urgency to meet client needs
  • Client management skills - the ability to take a brief and develop relevant digital solutions
  • Independent judgment to determine project guidelines, purpose, follow-through and completion
  • An ability to collaborate effectively with multiple stakeholders and external agencies
  • Successful track record in developing digital marketing and social media campaigns that drive results
  • Experience in financial services an advantage.


Why join us

Our approach centres on four primary enablers: our expertise, access to leading technology, focus on consumers, and capital.

We believe in transparency and meritocracy; we want to give all of our people the opportunity to be the best they can be, sharing in our future success.

Our family of companies include:

The Adviser Centre – a free-to-air, online fund research and consultancy service, dedicated to helping financial advisers to assess, select and monitor suitable actively-managed funds from the whole of the market.

EBS Pensions Limited – developed over the last 20+ years into a leading SIPP and SSAS provider, with over 15,000 clients and £2.8bn assets under administration.

The Embark Platform – a low-cost retirement-focused platform for financial advisers built on cutting edge and market leading FNZ technology.

Hornbuckle – one of the UK’s leading independent specialist pension providers, Hornbuckle has excelled in self-invested pension provision for more than three decades.

Rowanmoor – the UK’s largest independent SSAS provider and a provider of bespoke SIPPs and Family SIPPs.

Vested – a collaboration between Embark Group and Mazars LLP. Together we bring the very best in employee benefits and workplace savings to small and medium sized employers (those with between 100 and 750 full time employees).

Embark Corporate Services – is the provider of centralised Corporate Support to the Embark Group. Our approach is simple, we provide excellence in service to support the Group in being a world class full-scale retirement solutions provider.


You will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

Apply now and join us on our journey.

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